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Titel des Artikels Veröffentlicht in Sprache
"Madrid Social CRM Strategies for Business Seminar"Buljan&PartnersSpanisch
"Madrid Social CRM Strategies for Business Seminar"Buljan&PartnersEnglisch
"Impact of the Human Factor in Retail CEM"G-CEMEnglisch
"CEM at Airlines - Strategic changes of the rules of the game and impact on Customer Experience"G-CEMEnglisch
"CEM Implementation - Let Emotions and Human Touch Take the Lead"G-CEMEnglisch
"How do you sell cars? Forget Big Change and just focus on making a strategic Connection to your customers" Customer ThinkEnglisch
"Customer Experience Management in Call Centers"Customer ThinkEnglisch
"Lawyers, Too, Can Benefit From CRM"Customer ThinkEnglisch
"Don't Manage All Industrial B2B Firms the Same Way"Customer ThinkEnglisch
"You and Your Employees Must Live a CRM Collaborative Culture"Customer ThinkEnglisch
"If You Want Customer-Centricity To Take Hold for the Long Term, You Need Full-Fledged CRM Training"Customer ThinkEnglisch
"Think Global, Act Local: Is CRM Country-Specific?"Customer ThinkEnglisch
"Have Your Employees Participate Proactively When You Prepare for Redesign"Customer ThinkEnglisch
"OEMs and Partners need to learn to share ownership of their customer"Customer ThinkEnglisch
"CRM and Human Resources are an indispensable duo"Customer ThinkEnglisch
"The system won’t work unless your training first focuses on strategy"Customer ThinkEnglisch
"For a successful profit centre, sales and services have to know they’re in the same boat"Customer ThinkEnglisch
"What is senior management’s role in cultural change?"Customer ThinkEnglisch
"CRM Fear Factor: When is it OK to say no to a Customer?"Customer ThinkEnglisch
"CRM, un cambio cultural de la empresa" Revista "Harvard- Marketing and Sales"Spanisch
"El éxito de CRM depende de las personas"Actualidad EconómicaSpanisch
"Besonderheiten der Kundenbindung über digitale Medien" (Caracteristicas de Fidelidad del Cliente en las medias digitales)Das Handbuch; Direct Marketing & MoreDeutsch